Amazon Catalog Specialist

What is an Amazon Catalog Specialist?

An Amazon Catalog Specialist is a detail-oriented professional responsible for managing and optimizing product listings to ensure visibility, accuracy, and compliance on Amazon Seller Central. They monitor account health, address performance notifications, and handle case management to maintain smooth catalog operations.

The role encompasses listing management, keyword research, competitor analysis, and performance tracking to maximize product visibility and sales. By leveraging their knowledge of Amazon policies and tools, Catalog Specialists ensure that listings align with best practices while addressing customer feedback and market trends.

Average Monthly Employment Cost (with Benefits)

Average Annual Employment Cost (with Benefits)

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Amazon Catalog Specialist Job Description

We are seeking a talented Amazon Catalog Specialist to join our team and support the growth of our Amazon marketplace presence. In this role, you will manage product listings, monitor account health, and optimize catalog elements to improve visibility and sales performance.

Responsibilities include creating and revising product listings, conducting keyword research, and analyzing ASIN performance metrics such as BSR, reviews, and CVR. You will also review return reports to identify trends and improve customer satisfaction, all while ensuring compliance with Amazon's policies. If you have a passion for eCommerce and a keen eye for detail, we’d love to hear from you.

In this role, you will:

• Monitor Amazon Account Health: Check Performance notifications in Amazon Seller Central. Amazon Case Management & Follow Through.
• Manage Listing: Ensure listing elements are active (Title,  Bullets,  product description / EBC or A+). Listing creation/revision/flat file upload. Parent/Child Mapping.
• Perform Keyword Research / Optimize Listing: Listing Optimization, write optimized listing content (titles, bullet points, search terms, alt text images, and product descriptions).  Create Listing Copy via Data Dive, Competitor Research, and Manage Experiment.
• Monitor ASIN Performance: Track BSR, # of ratings, Average ratings, # of reviews, CVR, sessions, units sold. Ensure listing elements are active (Title,  Bullets,  product description / EBC or A+). Listing creation/revision/flat file upload.
• Generate Returns Report: Regularly review returns reports to identify trends, reasons for returns, and any potential issues with product quality or customer satisfaction. Use insights from the report to make necessary adjustments to product listing.

Essential Skills & Qualifications:

• Bachelor’s degree in Business, Marketing, eCommerce, or a related field (preferred).
• Proven experience managing Amazon product listings and catalog maintenance, preferably with Seller Central.
• Strong understanding of Amazon listing requirements, account health, and policies, including case management and compliance monitoring.
• Expertise in keyword research, listing optimization, and competitor analysis to drive visibility and sales.
• Proficiency in Amazon Seller Central, including flat file uploads and catalog management.
• Attention to detail and organizational skills to manage multiple tasks effectively.

Preferred Qualifications:

• Familiarity with listing optimization tools such as Data Dive.
• Strong analytical skills for tracking ASIN performance metrics and identifying improvement opportunities.
• Experience with returns reporting and implementing insights to enhance product quality and customer satisfaction.
• Ability to create optimized listing content, including titles, bullet points, search terms, and product descriptions.
• Knowledge of advanced Amazon tools like Manage Experiment for testing and improving listings.