Marketing Designer

What is a Marketing Designer?

A Marketing Designer is a creative professional who combines graphic design expertise with a strategic understanding of marketing objectives to produce visually compelling materials. They design assets for digital and print marketing initiatives, ensuring that all visuals align with brand standards and effectively communicate key messages.

By staying updated on design trends and collaborating with marketing and product teams, Marketing Designers contribute to impactful campaigns that enhance brand visibility and drive engagement. Their work spans a variety of platforms, including social media, email marketing, and promotional materials.

Average Monthly Employment Cost (with Benefits)

Average Annual Employment Cost (with Benefits)

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Marketing Designer Job Description

We are seeking a talented Marketing Designer to join our team and create visually engaging materials that support our marketing initiatives. In this role, you will design graphics for digital campaigns, social media, and email marketing while also producing layouts for brochures, flyers, and presentations.

Responsibilities include maintaining organized design assets, staying current with graphic design trends, and collaborating with marketing and product teams to align designs with brand standards and business goals. If you have a passion for creating impactful visuals and thrive in a collaborative environment, we’d love to hear from you.

In this role, you will: 

• Organize and maintain design assets and files efficiently.
• Keep current with graphic design and digital marketing trends and best practices to ensure high-quality, modern designs.
• Design visuals and graphics for digital marketing initiatives, such as emails and social media advertisements.
• Create design concepts and layouts for various marketing materials, including brochures, flyers, and presentations.
• Work closely with the marketing and product teams to ensure designs are aligned with brand standards and business objectives.

Essential Skills & Qualifications:

• Bachelor’s degree in Graphic Design, Marketing, or a related discipline.
• Demonstrated experience in a Marketing Designer or comparable role.
• High proficiency in graphic design software, including Adobe Creative Suite.
• Solid understanding of design principles, including layout and typography.
• Excellent communication and collaboration skills.
• Strong organizational abilities with effective time-management skills.

Preferred Qualifications:

• Familiarity with creating designs for digital marketing campaigns, including emails and social media advertisements.
• Experience designing layouts and concepts for print materials, such as brochures and presentations.
• Up-to-date knowledge of graphic design and digital marketing trends and best practices.
• Proven ability to work closely with cross-functional teams to ensure alignment with business objectives.
• Strong attention to detail and the ability to produce high-quality, brand-consistent visuals.